Data Analytics in Land based Casinos and Gaming to customize customer experiences

Big data and advanced analytics can give insights into almost anything. One area in which data is being widely used is in gaining a better understanding of customers in order to identify new opportunities as well as potential problems. Gambling is all about numbers, and so it should come as no surprise that the rise […]
Self Service BI and Analytics can improve Business Decision Making

Today, Business Intelligence has become a fundamental tool for understanding what drives an organization, ultimately leading to better decisions. What was once withheld for those on a need-to-know basis is now accessible to all in the form of self-service BI. However, before empowering the people it is important to ensure the best possible outcome from […]
How Low Churn Rate directly affects revenue of Online Gaming and E-Commerce

The online gaming industry has recognized that harnessing the power of customer data has a direct positive impact on revenues and profits. With the industry becoming more competitive than ever before, churn analysis has become very important. Low churn rate can help companies save substantially on their marketing spends. What is Churn? Churn refers to […]
Unified Business Intelligence and Data Warehouse strategy in Event Technology

In today’s world it can be quite challenging to run events successfully if you’re not good at technology. Event Technology companies are increasingly becoming tech savvy and working on using technology to evaluate event data. Also, technology makes it possible to acquire information as the event unfolds, through the real-time collection of actionable data. The […]
How To Minimize Cost In Online Gaming Using Data Integration

In today’s world of online gaming, there is a growing need to minimize costs and maintain the data collected in a way that it facilitates its usage for multiple purposes. This is only possible when all the data sets collected from the players has been maintained in a database using Data Integration. A database improves […]
Player Reinvestment and Optimization of Marketing spend in Online Gaming

Player reinvestments and return on marketing spend for online gaming companies can be a tedious task. Without comprehensive insights from the data collected, wasteful expenses are incurred and potential clients lost. We have seen this in the past with one of our clients. This blog talks about how we helped the client optimize its marketing […]
Struggling with Partitioning Issues faced while Migration

Partitioning is a database process in which large tables are divided into multiple parts. By doing the same, queries which access only fraction of data available in master table can run faster because there is less data to scan. The actual goal of partitioning is to aid in maintenance of large tables and to reduce […]
Best Practices to Load XML Files into Database

Introduction As promised in our last blog 5 Steps to Resolve Diacritical (á) Character Issue in Database Migration we are going to share another issue which we faced during the data integration process for one of our client. The issue which we are going to discuss here is a few best practices to load XML […]
5 Steps to Resolve Diacritical (á) Character Issue in Database Migration

In our last blog Top Reasons to Choose Data Integration, it’s Benefits and Issues we spoke about the advantages of data integration at an enterprise level. As mentioned data integration can be tricky, we faced many issues on a data integration projects for few of our large clients. Sometimes issues which might look minor becomes […]
Top Reasons to Choose Data Integration, it’s Benefits and Issues

Data Integration is a hot topic in today’s world as most firms are trying to realize the value out of the data they have collected from their customer base. The process of retrieving data from multiple source systems and combining it in such a way that it yield consistent, comprehensive, current and correct information for […]
