How to Improve Player Targeting and Optimize your Marketing Cost

In the highly competitive world of iGaming, it’s critical to effectively target and engage with your players to maximize player value and minimize marketing costs. Our experts share practical strategies for understanding your customer’s behavior and preferences, enabling you to personalize the player experience, and drive higher engagement rates.

This webinar will help you to identify the most profitable segments of your player base and provide you with tools to optimize your marketing spend, leading to better ROI. Don’t miss out on this opportunity to gain a competitive edge in the iGaming industry.

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A highly experienced Senior Business Analyst and Delivery Manager at BizAcuity Solutions, Rachna has over 15 years of experience guiding iGaming brands across Europe with tech innovations and more. As an expert in her field, Rachna is instrumental in architecting and building BizAcuity’s SaaS product GAMWIT, an AI-analytics platform that enables casino operators and suppliers with a complete view of their business. She is dedicated to delivering the highest quality solutions and services to her clients, and is always pushing the boundaries of what’s possible.

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