Optimize your Go To Market with AI and ML-driven Analytics platforms
Artificial Intelligence impersonates human intelligence using various algorithms to collect data and improve performance with data compliance over some time. Most of the online gambling industries today are beginning to evolve and adopt these innovations within their online systems to better analyze player behavior for better retention & acquisition and top of it aides to […]
Key Market Trends – Digital Initiatives in USA
The online gaming business is progressively moving into markets worldwide, changing the gambling industry dynamics as many consumers turn to the Internet to bet on sports, gamble on slots, or play cards. It has been a divisive topic in the United States over the years. After New Jersey’s Supreme Court acceptance in 2018, more states […]
Top five data integration objectives when you do M&A in Gaming / iGaming
Mergers and acquisitions (M&A) play a significant role in the growth of the business, diversification of value offerings, increase brand image, and aides in rapid business expansion. In today’s data-powered world with data fueling everything from essential management systems to customer-focused AI solutions, one thing that often gets in the way is data fragmentation. Why […]
Making a safe bet during COVID -19
The COVID-19 pandemic has affected every fragment of society, bringing the world to a halt. The streets are empty, offices are no longer bustling and commercial spaces have run out of life. To curb the spread of COVID-19, government authorities around the world have imposed strict social distancing protocols that have restricted the movement of […]
Casinos Post COVID-19: Preparing For The Reopening
With the news of the development of promising vaccines making the rounds and the infection curve seemingly stabilizing, the world has progressed into ideating strategies and action plans to safely transition into a post COVID 19 working environment. It’s time casinos too did the same. After almost a two-month hiatus, governments around the world are […]
Why Dashboard & Data Storytelling is vital for a Casino
The business of land casinos Over the past two decades, online casinos have evolved into one of the most lucrative businesses on the planet. This has also meant that land casinos need to relook at the way they increase their business to beat the competition of online gaming and casinos. Land casinos now, more than […]
Real-time Campaign Management: An Out-Of-The-Box Approach To Improve In-Play Betting
The global sports betting market is huge. As per the Gartner report, it is estimated to be worth around $400 billion per year. Comprising 37% of the annual online gambling market share in Europe, it has become a rapidly growing sector of the global economy. This already popular industry owes its boon to new and […]
The Events Industry and Blockchain
We’re all aware of Bitcoin and other emerging cryptocurrencies. It’s been the hot topic of late, impacting just about every industry with an online presence. According to a report, it is estimated that global spending on blockchain solutions has reached over $2.1 billion this year already. With more players joining the wagon, that number is […]
The casino cross-sell recommendation engine
The blessing of technology has opened up several avenues to cater to our audience more aptly and strategically. It gives businesses a new perspective on behavior and interests, which lets them mold their marketing approaches and financial models. Today, with casinos growing to become a popular form of recreation worldwide, several businesses are integrating technological […]
Taking the Digital Highway – Casinos Switch to Cryptocurrencies
Brace yourself for a change the next time you walk into a casino. With digital currency taking over several aspects of today’s environment, it’s only normal that this avenue to enjoys its fair share of enhancement. The upgrade that is already underway and has gained the attention of the industry in the adoption of cryptocurrencies. […]