About Client
The Client is Europe’s biggest online lottery provider and operates across the UK, Europe and American markets accumulating over 300 million in revenue as of 2016.
The Client is Europe’s biggest online lottery provider and operates across the UK, Europe and American markets accumulating over 300 million in revenue as of 2016.
A BI platform integrates data from all disparate systems and drives an improved and effective data strategy with faster and more reliable analytics.
The client was looking for process improvement and realization of better ROI through a Business Intelligence solution
The Data Integration Resulted In A BI Layer With Four Core Areas:
Product
Customer
Campaign
Web Insights
with an integrated view of data from the core lottery, marketing,
Web Analytics and payment systems.
Capabilities Allowed Business Users To Create Custom Reports On Their Own, Thus, Reducing Dependency On IT Time And Cost Of Report Development.
The Complete BI Infrastructure Was Conceptualized, Developed & Deployed In Just
With A Low Total Cost Of Ownership